รายละเอียดงาน•Effective initiate, plan, and manage IMC campaigns including online marketing activities, online and offline media, events and activations, and promotional materials under assigned projects
•Responsible for content strategy and content planner to communicate to customers in both online and offline media channels
•Drive digital marketing initiatives, including social media campaigns, website, email marketing, and online advertising
•Develop and manage marketing campaigns including defining objectives/KPIs, media plan creation, reporting and ongoing optimization
•Understand market trends, customer behavior, and competitive landscape, and use the insights to improve the campaign strategy and tactics
•Event/Road Show Marketing Activities