รายละเอียดงาน1. Take lead in own E-commerce website and marketplace channel set up with perfect shopper experience
2. Initiate, develop and implement online marketing channel to generate brand awareness, product sales and generate appropriate traffic
3. Initiate, develop and implement online marketing strategy on all platform (website, marketplace and social commerce) to drive better traffic and sales conversion to meet objective and KPI target
4. Manage, drive and oversee day to day operation to achieve E-Commerce sales target
5. Analyze sell-out data to better understand online shopper behavior and competitive landscape to secure channel strong position
6. Prepare and analyze pre/post-campaign report and media/content analysis including manage traffic performance, channel performance, campaign performance
7. Update the template of promotional activity, sale results, spending and competitor activities on both e-market place and own and paid channel
8. Coordinate internal team for providing assets pictures, description in order to develop on visibility/content/ reviews of each platform to improve scorecard.
9. Develop and manage day-to-day operations and budget optimization of online marketing activity including PPC, retargeting affiliates, Social Media Ads, Video
10. Work closely with cross-functional teams and external partners to ensure the business goal is aligned
11. Coordinating activities of Software Developers, Copywriters, and Graphic Designers to ensure careful adherence to predetermined strategies
12. Controlling and monitoring budgets (P&L).
13. Responsible Responsible for other tasks relating to brand & e-commerce as assigned