รายละเอียดงานJob Title: Branding and Marketing Communication Supervisor
Job Overview
We are seeking a dynamic and experienced Branding and Marketing Communication Supervisor to join our team at BaNANA, a leading IT shop in Thailand (COM7 Public Company Limited). The ideal candidate will be responsible for overseeing the development and execution of branding strategies, as well as managing special marketing communication projects. You will play a crucial role in shaping the brand identity and driving customer engagement.
Key Responsibilities
1. Brand Management:
- Develop and implement comprehensive branding strategies aligned with the company’s vision and objectives.
oEnsure brand consistency across all touchpoints, including marketing materials, advertising, social media, and customer interactions.
- Conduct regular brand audits and performance analysis to identify areas for improvement.
- Collaborate with cross-functional teams to maintain brand integrity and consistency.
2.Marketing Communication:
- Develop and execute innovative marketing communication plans to support business objectives.
- Manage the planning, budgeting, and execution of special marketing projects, including product launches, campaigns, and events.
- Monitor marketing performance metrics and analyze campaign effectiveness to optimize ROI.
- Stay up-to-date with industry trends and emerging marketing channels.
3.Team Management:
- Lead and mentor a team of marketing professionals to achieve departmental goals.
- Assign tasks, provide guidance, and develop team members’ skills.
- Foster a collaborative and creative work environment.
4.Stakeholder Management:
- Build and maintain strong relationships with internal and external stakeholders, including agencies, vendors, and partners.
- Effectively communicate brand and marketing strategies to key stakeholders.