รายละเอียดงาน• Extensive experience with a full range of digital tools, including, Facebook Ads Manager, Google Ads, YouTube, TikTok Ads Manager, LINE Ad Platform and LINE Official Account.
• Intensive competitor research to get industry insights, audience insights, segmentations & consolidating to be a practical marketing strategy.
• Develop and execute strategies achieved positive ROI both Team’s KPI & Client’s KPI.
• Conduct & build proposal with strategical media plan both internal & to propose client & lead the pitching process.
• Work with content team internally & externally to develop supportive campaign assets.
• Execute campaigns across platforms like Facebook Meta, Google Ads, TikTok, Line, and YouTube.
• Manage media buying campaigns from planning and targeting to setting campaign KPIs, managing budget, and generating reports.
• Daily optimizing, monitoring, tracking performances, KPI & providing insights to the team & clients.
• Intensive analyze overall media performance with marketing & analyzing tool such as Google analytics, Looker studio, Power BI or other Data Visualization.
• Transforming data to be insight suggestions of digital space such as website traffic & journey suggestion, awareness strategy and lead acquisition
• Keep updated latest digital media buying platforms, Marketing tools and strategies.