รายละเอียดงานCorporate Communication Management
1.Designing, developing, operating and evaluating corporate marketing strategies as for Integrated Marketing
Communication (IMC) in compliance with the company
2.Creating digital marketing plans regarding customers’ journey (before/in between/after process) for short-term and long-term plans
3.Planning and managing annual budgets
4.Indicating and collaborating with domestic and international subsidiaries to create marketing activities
5.Preparing and providing marketing communications
6.Arranging company’s exhibition and other events
7.Monitoring and conducting report about marketing activities together with ROI
8.Developing and maintaining the image of company’s branding and market perception
9.Reviewing,analyzing,utilizing,and developing company’s channels and its content to maximize market
perception & engagement and opportunities for new sales
10.Analyzing competitors for the benchmark in the market
11.Reviewing current and future market trend
12.Monitoring Customer Satisfaction Survey
13.Analyzing and maximizing market perception in all channels
14.Building brand awareness, supporting sales and business opportunities
15.Distributing daily inquires from marketing channels to related parties
16.Recommending new business
17.Negotiating and dealing with media
Product Communication Management
1. Developing marketing strategies for company’s branding
2.Collaborating with sales team to develop attractive product strategies and campaigns for current and new
customers
3.Collaborating with sales team, Product Manager (PM) and Application Lab (AP) to build marketing
concepts, digital marketing, and other marketing tools for sales team to work productively
4. Creating and developing interesting marketing contents to maximize perception, engagement and new
opportunities
5.Presenting and collaborating with Sales Team and Product Manager to create marketing campaigns and
promotions