รายละเอียดงาน1.Develop and implement trade marketing strategies and offline promotional activities to boost product visibility and sales.
2.Create marketing plans for booths, events, and other offline channels such as retail partnerships, trade shows, or product demonstrations.
3.Work closely with the sales team to align trade marketing activities with sales objectives and promotions.
4.Provide guidance and support to the sales team to ensure successful execution of promotional programs in offline channels.
5.Plan and oversee the execution of booth setups and events (trade shows, product launches, seminars, or promotional activities).
6.Evaluate the effectiveness and success of events and activities in terms of audience engagement, lead generation, and brand awareness.
7.Manage the marketing budget allocated for offline activities,
Track expenditures and evaluate the return on investment (ROI) for various marketing initiatives.