รายละเอียดงานMain Responsibilities :
•Understand consumer and data insight and design and drive LSM (Local Store Marketing) strategy with the goal to increase sales and visit frequency in specific partners, provincial and regional sales.
•Plan and execute all LSM marketing, including database, email, social media, store experience and display advertising campaigns
•Provide competitor analysis on LSM offerings and campaigns by identifying market trends, customer voice, pricing/business models and sales
•Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points