รายละเอียดงานKey Responsibilities:
Campaign Execution: Lead the implementation of multi-channel campaigns, aligning each initiative with brand strategy and optimizing for engagement and reach.
Content Management: Coordinate with the content and creative teams to develop compelling, updated and on-brand content for social media, web, and promotional materials.
Marketplace Expansion: Identify opportunities to grow MITI’s presence on relevant marketplaces and partnerships, building brand visibility and outreach.
Marketing Coordination: Manage internal and external collaborations, including partnerships with agencies and influencers, to enhance brand exposure and reach.
Brand Experience Optimization: Continuously refine customer touchpoints to elevate the MITI experience, ensuring alignment with our wellness-oriented brand values including online and offline communication, curated retail products, and environmental signages.
Performance Tracking: Analyze campaign performance, providing actionable insights to guide ongoing and future branding efforts.