โรงพยาบาล WIH

ดูรายละเอียดบริษัท

22 ม.ค. 68

Digital Marketing & Customer Experience Manager

สถานที่ปฏิบัติงาน

เขตบางนา กรุงเทพมหานคร

เงินเดือน

ตามประสบการณ์

อัตรา

2 อัตรา

สมัครงาน

สนใจ

พิมพ์

แชร์

รายละเอียดงาน

•Develop and execute digital marketing strategies across online and offline platforms to align with organizational goals. •Lead and manage the digital marketing team to achieve performance targets. •Plan, execute, and manage advertising campaigns on platforms like TikTok, Instagram, Facebook, YouTube, Line OA, WhatsApp and the website. •Plan and maintain a content calendar covering all digital platforms. •Create and edit videos for TikTok, Instagram, Reels, and YouTube Shorts. •Design content and write engaging captions to increase brand recognition and audience interaction. •Develop viral phrases and ideas to enhance content visibility across platforms. •Script interviews with doctors and influencers while strategizing campaigns for greater reach. •Respond to customer inquiries across online channels •Assist and guide patients during their visits to consult with doctors. •Follow up with patients post-service and gather feedback to improve their experience. •Build positive relationships with patients to enhance trust and satisfaction. •Provide detailed information about hospital services and assist in closing deals during online or onsite consultations. •Track sales performance and generate reports to improve sales efficiency. •Optimize SEO to increase website visibility on Google and other search engines. •Plan and manage SEM campaigns to improve reach and engagement. •Generate monthly, quarterly, and annual performance reports for executives. •Analyze data to refine and optimize marketing strategies. •Create and manage marketing and customer experience budgets effectively •Coordinate with internal teams and external partners, such as influencers and agencies •Design packages such as Surgery Package Pricing, balancing costs and competitiveness. •Plan and execute live selling events to promote products or services •Analyze live performance metrics to refine future strategies. •Analyze platform algorithms to maximize content visibility.

คุณสมบัติผู้สมัคร

A Bachelor’s degree in Marketing, Communications, Advertising, Business Administration, or a related field.
At least 5 years of experience in digital marketing and customer experience management; experience in hospital marketing will be considered an advantage.
Strong leadership skills with the ability to work as a team, communicate effectively, and support and develop team members.
Excellent coordination and interpersonal skills with a problem-solving attitude
Visionary and creative in digital marketing strategies.
Proficient in English (reading, writing, and speaking).
Good personality with a high level of responsibility
Ability to perform well under high pressure
Skilled in managing multiple tasks simultaneously with strong attention to detail
Proficient in Microsoft Office, WordPress, and tools or applications related to digital marketing
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