รายละเอียดงาน
* Identify customer needs, market trends, and competitive landscape to inform product development and marketing strategies.
* Develop and manage campaigns including defining objectives/KPIs, media plan creation, reporting and ongoing optimization.
* Develop and manage product launch plans, ensuring timely and successful introduction of new products into the market and re-pushing product category.
* Monitor and analyze key performance metrics, market trends, and customer feedback to assess campaign effectiveness.
* Build and maintain strong relationships with key stakeholders, including retail partners.