รายละเอียดงานJob Summary
The Senior Content Creator will lead the development and execution of creative content strategies to grow the brand's online presence, engage audiences, and drive conversions. This role involves crafting compelling, on-brand content for social media, websites, and marketing campaigns, while mentoring junior team members and collaborating with cross-functional teams to achieve business objectives.
Key Responsibilities:
1. Content Strategy and Planning
* Develop and implement a content strategy aligned with the brand's goals, audience, and trends.
* Create a content calendar with a focus on innovative formats (Reels, Stories, etc.) and consistent posting schedules.
* Plan quarterly campaigns to enhance brand visibility and engagement.
2. Content Creation
* Conceptualize and produce high-quality content, including text, images, and video, for multiple platforms (Facebook, Instagram, TikTok, etc.).
* Collaborate with graphic designers, video editor and photographers to ensure cohesive and visually appealing content.
* Create content that interacts with audience.
3. Team Collaboration and Leadership
* Work closely with the marketing team to brainstorm campaign ideas and align content with brand messaging.
4. Content Performance and Optimization
* Monitor content performance metrics and make data-driven decisions to improve engagement and ROI.
* Conduct regular competitor and trend analysis to keep content fresh and innovative.
5. Ad Hoc Responsibilities
* Ensure all content aligns with the brand’s tone, aesthetics, and overall vision.
สถานที่ปฏิบัติงานสถานที่ทำงาน: ตึก True digital Park 101 (Bts ปุณณวิถี)
วันทำการ: จันทร์ - ศุกร์ (สำนักงาน) เสาร์ (WFH) เวลาทำงาน: 10.00 - 19.00 น.
แขวงบางจาก เขตพระโขนง กรุงเทพมหานคร