รายละเอียดงานMarket research and analysis:
- Identifying market gaps, analyzing competitor products, and understanding customer needs to generate new product ideas.
Concept development:
- Brainstorming, refining, and prioritizing new product concepts based on market research and business objectives.
Product design and prototyping:
- Collaborating with design teams to develop product specifications, create prototypes, and iterate on designs based on feedback.
Technical feasibility assessment:
- Evaluating the technical viability of product concepts, including cost analysis and production considerations.
Testing and validation:
- Conducting product testing to ensure functionality, safety, and quality standards are met.
Project management:
- Defining project timelines, managing budgets, and coordinating cross-functional teams throughout the development process.
Launch strategy development:
- Collaborating with marketing teams to develop launch plans, including pricing, positioning, and communication strategies.
Post-launch analysis:
- Monitoring product performance in the market, gathering customer feedback, and making adjustments as needed.