Job Descriptions• Work closely with Marketing Manager to develop digital marketing strategy and roadmap to drive brand awareness for online and offline channels
• Manage and implement comprehensive digital marketing campaigns across media channels (Facebook, LINE, Tik Tok, LINE OA, and webstie) to raise brand awareness and increase conversion rates
• Coordinate with internal team and external agencies to manage digital marketing campaigns to deliver effective results
• Collaborate with cross-functional teams to align digital efforts with overall business goals.
• Utilize data and a range of techniques including paid search, SEO and PPC to meet the marketing goal
• Prepare brief for offline materials such as standee, e-Brochuer, or booth design
• Prepare brief for online materials such as Facebook post, Tik Tok video contents, LINE Rich menu, or website banner while keeping the mood and tone in line with Hugs CI brand while ensuring consistent messages across platforms
• Monitor insurance industry trends and adapt strategies