Job Descriptions1. Community Engagement:
- Plan and organize community-driven events such as Facebook groups or offline communities.
- Develop and execute strategies to encourage user interaction or engagement activities.
- Collaborate with the marketing team to develop community-centered campaigns that align with business goals.
- Foster relationships with the influencer team to amplify our brand reach.
2. Trend Monitoring and Item Curation:
- Monitor the latest fashion trends and customer preferences to ensure product selections, including the product sliders and curated item sections on the application and website, align with market demand.
- Work closely with the marketing and product teams to keep the fashion collections fresh, relevant, and exciting for the community.
- Continuously update and optimize on-site and in-app curation features to reflect seasonal trends, new arrivals, and high-performing products.
3. Analytics and Reporting:
- Track and analyze community engagement metrics, providing insights and recommendations for future strategies.
- Report on the effectiveness of community marketing initiatives, making data-driven decisions to optimize campaigns.