Job Descriptions· Support product management activities, including marketing plan development, performance evaluation, annual sales budget preparation, advertising and promotion (A&P) control, and monitoring sales and profitability.
· Assist in developing and implementing brand strategies and marketing plans that align with overall category objectives.
· Track and evaluate marketing activities, suggesting improvements to meet objectives.
· Coordinate with team members to ensure smooth and timely execution of marketing programs.
· Monitor market conditions, focusing on product distribution, display, sales performance, pricing, and product condition. Recommend necessary adjustments.
· Stay updated on economic trends and competitive activities, proposing adjustments when necessary.
· Contribute to new product concept development and identify market opportunities for product innovation.
· Monitor progress in product launches, noting successes and challenges, and apply insights for future improvements.
· Work with advertising agencies to help develop and execute effective advertising strategies and campaigns.
· Manage company and department expenses efficiently, looking for cost-saving opportunities.
· Plan production needs and maintain optimal inventory levels.