Job DescriptionsKey Responsibilities
Assist in developing and implementing marketing campaigns for franchise and trading channels to enhance customer engagement and sales.
Coordinate the creation and distribution of promotional materials, point-of-sale (POS) displays, and marketing assets.
Work with franchise partners to support localized marketing activities, including loyalty programs and in-store events.
Collaborate with the sales team to execute trade promotions, ensuring product visibility and effective placement in both traditional and modern trade channels.
Conduct market research to understand customer behavior, monitor competitors, and identify trends relevant to franchise and trading operations.
Track and analyze the performance of marketing campaigns, providing reports and recommendations for improvement.
Maintain relationships with external vendors and partners to ensure timely delivery of marketing resources.
Ensure all marketing initiatives align with brand guidelines and maintain a consistent image across channels