บริษัท ดั๊บเบิ้ล เอ (1991) จำกัด (มหาชน) Double A (1991) Public Co., Ltd.

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Mar 27, 2025

Trade Marketing Department Manager

Location

Bang Pakong, Chachoengsao

Salary

Negotiable

Vacancies

1 อัตรา

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Job Descriptions

● Develop yearly category & channel plan by category in the area of assortment, and merchandising in line with brand guideline ● Develop the promotion and visibility plan to drive sales and brand awareness at the point of purchase ● Working on key strategic projects with retailers, aiming to influence purchasing behavior, drive in-store activity for the brand portfolio, and support the sales effort in the creation and implementation of innovative and effective trade support activities ● Provide a channel plan, based on the given budget and ensure effective implementation and carry out the evaluation of in-store national/channel activities ● Optimize ROS for actual spend versus planned expenditure and responsible for evaluation of the effectiveness of all in-store national/channel promotion, trade communication ● Data analysis from various sources to find out the best way to drive business

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