Job Descriptions•Research market situation, target insight and define strategy.
•Set digital marketing strategies using all necessary tools (e.g. SEM, Social media, Landing page, Web and ecommerce)
•Set ecommerce strategies and execute tactical plan to support ecommerce strategies to ensure meeting of target and objectives.
•Analyze digital metrics and suggest solutions to boost brand presence.
•Analyze competitor via digital channels such as social media, YouTube, Search etc.
•Keep up-to-date with marketing team and proactively suggest new campaigns on Social Media.
•Liaise with Brand Management, Agency teams to optimize customer experience and ensure brand consistency.
•Work closely with agency to monitor SEO/SEM/Facebook and other digital media.
•Stay up-to-date with digital technologies developments.